September 2019

Q: Why only 50% for GIST? Haviland #worldcdx A way to act on testing is impt. Access and other issues (awareness in comm. oncol settings)

8:45am September 11th 2019 via Twitter Web App

Q: How have you chosen CDx tech? Haviland #worldcdx Quality, TAT, Global footprint.

8:45am September 11th 2019 via Twitter Web App

Haviland #worldcdx Only ~50% of GIST patients get molecular testing; they want to change the paradigm. In <10y: 2 approved Rx, many in de

8:43am September 11th 2019 via Twitter Web App

Haviland #worldcdx Tumor-agnostic approach: As varied as RET fusions in papillary thyroid, panc ca, bile duct carcinoma.

8:40am September 11th 2019 via Twitter Web App

Haviland #worldcdx Clin example: real-time monitoring in EGFR-mutant NSCCL and acquired RET fusion, treated w/Tagrisso and pralsetinib.

8:39am September 11th 2019 via Twitter Web App

Haviland #worldcdx Thus KIT-driven Ph III precision medicine trial for their compound in 2L GIST with liquid biopsy excl criteria

8:37am September 11th 2019 via Twitter Web App

Haviland #worldcdx For KIT-driven GIST, used liquid biposy to understand emerging clin data. KIT V654A/T670I (non-responders for GIST)

8:37am September 11th 2019 via Twitter Web App

Haviland #worldcdx Showed expanding results in adv systemic mastocytosis to the smoldering form w/Avapritinib (still in dev)

8:35am September 11th 2019 via Twitter Web App

Haviland #worldcdx Adv systemic mastocytosis, and adv GIST: KIT D816V and PDGFRA D842V - two homol mutant kinases, w/same inhibitor

8:33am September 11th 2019 via Twitter Web App

Haviland #worldcdx And then to use their platform to adapt to tumor evolution. Then expanding the pt popul'n.

8:31am September 11th 2019 via Twitter Web App

Haviland #worldcdx Recognizes that progress with cancer optimism is fleeting, due to the dynamic nature of cancer.

8:27am September 11th 2019 via Twitter Web App

Kate Haviland (Blueprint Medicines) A Virtuous Cycle of Medical Innovation Fueling Advances in Precision Oncology #worldcdx

8:25am September 11th 2019 via Twitter Web App

Salzman #worldcdx Pursuit for precision medicine - 'biomarkers the currency for drug development'.

8:22am September 11th 2019 via Twitter Web App

Chair's opening remarks - Rachel Salzman (SwanBio Therapeutics) The goal: the right drug at the right time to the right patient. #worldcdx

8:20am September 11th 2019 via Twitter Web App

Today at @WorldCDx and will be live-tweeting. Not sure who else will be? #worldcdx https://t.co/iK95NTmL4b

8:14am September 11th 2019 via Twitter for iPhone

Israel #dsdc Bots that can talk to each other. 'A lot of metrics in social is BS.' The ability to gut-check the data.

3:35pm September 5th 2019 via Twitter Web App

Israel #dsdc In '18: 100's of millions of profiles deleted. 'Up to a third of their profiles were fake.' A follower factory isn't illegal.

3:29pm September 5th 2019 via Twitter Web App

Israel #dsdc Before the purge: bot farms that could rig YouTube to get 'popular of the day'. Money for buying 5K Insta followers.

3:27pm September 5th 2019 via Twitter Web App

Israel #dsdc Social isn't even 20 years old. Going back to 2002: Friendster and Myspace. Individuals creating their own brands

3:24pm September 5th 2019 via Twitter Web App

Chad Israel (Siegal Entertainment) #dsdc Measuring Social in Today’s Shifting Sands

3:22pm September 5th 2019 via Twitter Web App

Riding #dsdc Engagement: When people understand their role, know their role matters, and are proud of it.

3:08pm September 5th 2019 via Twitter Web App

Riding #dsdc Velocity of the work? Frequency? Quality? Perception of quality within the org? And satifaction with the work produced?

3:07pm September 5th 2019 via Twitter Web App

Riding #dsdc 60% of marketers go through 5 or more rounds of review. Merry-go-round: it wasn't that good a plan up-front.

2:59pm September 5th 2019 via Twitter Web App

Riding #dsdc Leaders: come with an objective, and takeaways. Make meetings count! It can be for just some 'magical human contact'.

2:55pm September 5th 2019 via Twitter Web App

Riding #dsdc 40% of our time is what we were hired to do. Is it process or lack of process that kills creativity?

2:48pm September 5th 2019 via Twitter Web App

Riding #dsdc Juggling chainsaws, bombs and scorpions. If we make small changes in the how, it'll make a big difference in the what.

2:46pm September 5th 2019 via Twitter Web App

Riding #dsdc Martech Landscape infographic is larger than ever. https://t.co/pF8m04SvFl

2:44pm September 5th 2019 via Twitter Web App

Mike Riding (Workfront) #dsdc Modernize Your Marketing Work: 4 Simple Ways to Get More Done

2:43pm September 5th 2019 via Twitter Web App

Fisher #dsdc Have opened up a store to sell capes near cost at $3.99; some districts order thousands. Stories - created a comic book.

2:20pm September 5th 2019 via Twitter Web App

Fisher #dsdc The lesson: luck. 'There's hard work after luck.' #redcapenation was something people could participate in.

2:12pm September 5th 2019 via Twitter Web App

Fisher #dsdc The red cape idea at an educator's conference; didn't expect the idea to spread, agreeing with a vision of superhero status.

2:10pm September 5th 2019 via Twitter Web App

Fisher #dsdc Share this teacher testimonial on how the Istation helped a student go from 0 to a 50. https://t.co/cAoeyQZlkT

2:07pm September 5th 2019 via Twitter Web App

Fisher #dsdc The marketing conundrum: student software. Shares Secret Equation Man video https://t.co/XIYmAxS8Ix

2:05pm September 5th 2019 via Twitter Web App

Fisher #dsdc Imagination Station - an edtech company. But literacy is super-important: strong correlation to achievement. And prisons.

2:03pm September 5th 2019 via Twitter Web App

Fisher #dsdc Turning ordinary into extraordinary campaigns; unpack the psychological triggers; and dev a social playbook.

2:01pm September 5th 2019 via Twitter Web App

Ossa Fisher (Istation) #dsdc Contagious Content: Turn Your Customers From Privately Placid to Publicly Passionate

1:59pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Without quality information, propaganda will proliferate. We need to take some resp for our understanding of civics.

1:44pm September 5th 2019 via Twitter Web App

Plumeri #dsdc PG&E, the fires, and the work exposing the money trail: the work of journalists. Facebook.

1:43pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Showed a FB video that tripled their metric for signups. "See where the money leads."

1:40pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Different video audiences - the taster, the snacker, the full meal people. 'The more you say the less they recall.'

1:38pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Optimization - high contrast, fast pacing, large font. Media strategy: Paid, owned, earned, and the goals for each.

1:34pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Shows the 'stipple' drawing (of their faces) and are figuring out how to animate them.

1:31pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Due to time-pressure: have brought meida in-house. Spend distribution 'heavily calibrated to content marketing'.

1:27pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Content - you think of what your customers need, and creating that link and bond.

1:25pm September 5th 2019 via Twitter Web App

Plumeri #dsdc Had to dig into the journalism itself. Conventionally - order. The news: chaos. 'You can't get used to anything.'

1:23pm September 5th 2019 via Twitter Web App