Monthly Archives: April 2012


What is a new Next Generation Sequencing customer to do?

In the roads I travel (and it is now over six years since I made that fateful move from being an ‘internal’ Product Manager to ‘customer-facing’ sales representative) the buying process is all about perceptions of the customer. Right or wrong, potential customers each receive the information from a local […]


Career Advice and Executive Recruiters

I like hearing from recruiters, and can say that not only because they are salespeople and I am a salesperson at heart. They can be a critical source of difficult to find information, such as their ‘people network’ as well as which employer is looking for which type of talent. […]